{"product_id":"my-curls-my-style-shampoo","title":"Novex My Curls My Style Shampoo 10oz","description":"\u003cp data-mce-fragment=\"1\"\u003eCatering specially to curly, coily and kinky hair types, the Novex My Curls Shampoo gently cleanses purges your scalp, roots and lengths of excess oil and build-up of impurities without stripping, drying or damaging the integrity of your curls .\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCurly hair needs a lot of moisture, so this protein- and salt-free shampoo is formulated with a moisturising, softening and conditioning blend of six nutrient-rich oils (Olive, Argan, Ojon, Monoi, Coconut, Moringa) and Shea Butter. Providing dry, thirsty hair with a burst of nourishing moisture, the cleansing formula tames frazzled flyaways with its anti-frizz properties.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe rich, creamy shampoo is also infused with Cranberry, a small but powerful fruit famous for their antioxidant benefits, but also jam-packed vitamins B, C, E, and K. This makes the ingredient especially great for kinky, afro-textured hair that tend to be more prone to dryness and breakage, as using acidic promote the health of your curls.\u003c\/p\u003e","brand":"Novex","offers":[{"title":"Default Title","offer_id":40622872199241,"sku":"SW6-NO-SHAM-NOVEX-6466-S","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0569\/7113\/3001\/products\/novex-my-curls-my-style-shampoo-10oz-southwestsix-cosmetics-novex-975532.webp?v=1702934204","url":"https:\/\/www.southwestsix.co.uk\/products\/my-curls-my-style-shampoo","provider":"Southwestsix Cosmetics ","version":"1.0","type":"link"}